Description is a digital resource helping solopreneurs, side hustlers, and small businesses learn about online marketing, search engine optimization, and finding the software tools they need to grow their online business.

Established in 2011 by Spencer Haws as a blog to document his own business journey building niche websites and sharing SEO and other strategies working to grow his own portfolio of websites.

Niche Pursuits has a highly engaged audience of nearly 60,000 email subscribers, 20,000 Facebook Fans, and 200,000 monthly readers.

The Niche Pursuits business also includes the software tools of and, with more software products planned for the future.


  • Write in-depth articles each week for on topics ranging from SEO, WordPress tips, online marketing, to software reviews and more.
  • Update old articles with fresh ideas and content as requested.
  • Interlink articles as instructed and perform other minor site updates.
  • Write roughly 20,000 words each week.
  • Do weekly calls with the founder of Niche Pursuits (Spencer Haws) and help create a content strategy to increase traffic and earnings.
  • Be a part of a team that is working together to achieve monthly and annual goals for the entire Niche Pursuits ecosystem.


  • Native English speaker.
  • Writes in a personal, educational, and engaging tone with the ability to occasionally use a good one-liner to keep the articles entertaining and helpful.
  • Ideal candidate (though not required) will be familiar with Niche Pursuits.
  • Knowledgeable when it comes to building websites, SEO, WordPress plugins, and online marketing in general.  The ideal candidate will have built his or her own website or been involved in affiliate marketing.
  • Ability to think strategically about how to write content that will have the most impact in terms of reader satisfaction and bottom line traffic, email subscribers, and earnings for Niche Pursuits.


  • $40,000 / year
  • Bi-monthly paycheck
  • 1099 employee, with the possibility of W-2 after 6 to 12 months.


  • Excellent pay in a low stress environment.
  • 2 weeks paid vacation + paid national holidays (US).
  • Work your own schedule.
  • Work from home, or anywhere you want with an internet connection.
  • Ability to have a true impact in a fast growing business.
  • Possible position advancement and raises as the company grows.